WMBA6690 Week 4 Discussion 1 Question # 00601775 Subject: Education Due on: 05/29/2019 Posted On: 05/29/2019 03:38 AM Tutorials: 1 Rating: 4.9/5
Discussion 1: Case Analysis With Discussion: Stakeholder
Analysis of Tesla Motorsand the Global Automobile Industry
To develop effective strategies, a business must thoroughly
understand its ecosystem, and the stakeholders within it, that can affect its
success. To this end, effective businesses often analyze the political,
economic, social, and technological forces (sometimes called P.E.S.T. analysis)
and perform a comprehensive stakeholder analysis. Businesses can use each
analysis to survey opportunities for strategic action, as well as to evaluate
threats to current resource capabilities and strategies.
This week, you use a large-scale, industry-level case study
to analyze critical forces and stakeholder interests and needs that shape the
ecosystem of an organization and industry. You then examine the strategic
implications of the critical forces and stakeholder analyses concepts as they
apply to your Capstone Strategy Playbook.
Stakeholder Analysis of Tesla Motors
P.E.S.T. analysis is an important way to capture the general
forces that affect industries and companies. Another way to obtain a more
comprehensive perspective of the general ecosystem that a company like Tesla
Motors works within, is to identify, as explicitly as possible, all the
stakeholders that have an interest in a given business.
You might want to think about this from the “outside-in.”
That is, given each of the major P.E.S.T. forces noted above, ask yourself,
“Who are the people (stakeholders) behind each major force and how must I
relate to them strategically?” So, for example, it is clear that international
and national political figures may be relevant stakeholders in any given case,
as would government regulators at local, regional, national, or international
levels. You can’t change a local, regional, or national/international
regulation directly—you have to know who to see and the action occurs among
people—so a stakeholder analysis is, in many ways, a “personified”
version of your P.E.S.T. analysis.
To prepare for this Discussion:
Review all required readings, including the Weekly Briefing,
which provides additional guidance on how to complete the Assignment.
Review this week’s case study. You can, and should, scan it
multiple times.
Identify and review all relevant readings from the MBA
Program Capstone Bibliography.
Consider the elements of P.E.S.T. analysis that you learned
earlier in the MBA program. These elements include:
Political (Legislative) and Legal Elements (regulatory
environment, market access, technology regulation, zoning restrictions,
industry specific, company specific legislation, anti-trust laws,
insurance/liability requirements, safety regulations, child workforce
protection laws, immigration laws, etc.)
Economic Elements (interest rate and equity market
movements, capital liquidity, inflation prospects, exchange rate movements,
workforce availability, discretionary income levels, etc.)
Societal Values and Ethics (risk taking propensity, family
dynamics and behavior, cultural “in” behaviors, taboo activities, media focus,
religious behaviors, ethical limitations on business, etc.)
Technology Elements (materials technology advances,
electronics advances, communications advances, infrastructure access
[communication, electricity, etc.], energy advances, etc.)
And an important and too often forgotten element:
Demographic Changes (age distribution and trend, absolute
population size and trend, birth and death rates, gender proportion and trend,
ethnic mix and trend, location/mobility and trends.)
Identify, as explicitly as possible, all the relevant
stakeholders that have an interest in Tesla Motors, and how Tesla should manage
them as part of a strategy.
Research your stakeholder list initially this way, to ensure
complete coverage:
General Ecosystem Stakeholders (the ones that are behind the
specific P.E.S.T. influences, includes the press, interest groups, the public
at large, communities, shareholders, etc.)
Industry Level Stakeholders (direct local competitors,
potential substitute companies, other competitors or potential competitors
outside your current markets, lenders, alliance or potential alliance partners,
trade associations, suppliers in the entire supply chain, customers and their
end-users, potential customers or end users, etc.)
Internal Stakeholders (these are the people who influence
the company from inside, including the board of directors, senior leadership, management,
skilled employees at any level, other employees, contract workforce, outsourced
workforce, potential new recruits, etc.)
Potential New Stakeholders (at any level, but which may
become stakeholders as you consider new strategic actions and activities)
Then, reorder and rank the stakeholder list in order of
“influence priority,” where stakeholders at the top of the prioritized list
require more of Tesla Motor’s attention because they can/will influence your
strategic choices for the future the most.
By Day 3
Post an assessment of the stakeholder environment for Tesla
(and the U.S. automobile industry) that includes a comprehensive and
prioritized list of stakeholders and explains who the key stakeholders are that
Tesla Motors must pay attention to and why; and then offers specific strategies
for how Tesla must seek to manage or otherwise, legally and ethically,
influence these stakeholders.

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General Guidance: Your original post, due by Day 3, will
typically be approximately 1 single-spaced page in length (cut and pasted into
the Discussion) as a general expectation/estimate. Refer to the Week 4
Discussion 1 rubric for grading elements and criteria. Your Instructor will use
the rubric to assess your work.
Read a selection of your colleagues’ posts.
By Day 5
Respond to at least two colleagues’ analyses in one or more
of the following ways:
Comment on what you learned from your colleague’s analysis
that is new to you and that will help you improve your Strategy Playbook and
how you will use it to do so.
Offer constructive ideas for how your peer might extend or
improve his or her summary analysis.
Provide your observations about your peers’ comments based
on your synthesis of several of the original posts, explaining how those posts
better inform what your peer wrote.