Touro MPS616 All Assignments Latest 2018 July (NO Self-Reflective Essay) Question # 00602459 Subject: Education Due on: 06/24/2019 Posted On: 06/24/2019 08:50 AM Tutorials: 1 Rating: 4.6/5

MPS616 Principles of Consumer Psychology

Module 4 Assignment

Case
Assignment

The Case
Assignment for this course will be a 5-8 page essay (excluding cover page and
references). You should use a minimum of 3-5 sources from the Touro Library in
your Case Assignment.

Please
consider a particular product (ex. brand of bottled water, type of lunch you
plan eat, brand of laundry detergent to use etc.) you are choosing to purchase
on a somewhat regular basis OR a particular service you plan to choose in the
near future (ex. car maintenance, type of airline to use for a future trip)

In your
written Case Assignment, please address the following components:

Explore the
motivational factors that affected your consumer choices (Module 2)

Elaborate
on the decision making process and factors that may affect your consumption
choices (Module 1, Module 2, Module 4)

Explain why
research is needed to understand people make choices of what they consume
(Module 3)

Case
Assignment Guidelines:

Must be
double-spaced with 1-inch margins and typed in 12-point Times New Roman.

Your Essay
should have a Title Page and References Page.

Essays
should be proofread for spelling and grammar mistakes.

You must
cite all texts used in the paper in proper APA format to avoid plagiarism.

Your essay
must have a thesis statement and conclusion

If you
anticipate a problem turning in your assignment on time, please contact your
instructor immediately.

MPS616 Principles of Consumer Psychology

Module 8 Assignment

Signature
Assignment

The
Signature Assignment for this course will be a 8-10 page essay (excluding cover
page and references). You should use a minimum of 5-7 sources from the Touro
Library in your Signature Assignment. The Signature assignment is built around
the insights of consumer psychology research on the modern trend of online
shopping.

In your
written Signature Assignment, please address the following components:

Differentiate
between the motivational factors (Module 2) that affect online shopping (Module
7) choices and habits versus onground retail shopping choices and habits.

Elaborate
on how Human Decision Making biases (Module 2) OR Consumer buying decision
models (Module 4) have an impact on Online shopping habits (Module 7). Provide
citations and specific examples to support your arguments.

Address if
Sustainable Consumer Behavior (Module 6) is compatible with the rise of the
vast amount of products that are available to be purchased via online shopping
websites.

Provide
citations and specific examples to support your arguments.

Address if
Conspicuous Consumption (Module 5) OR the Hedonic Treadmill (Module 8) have an
impact upon Online shopping habits (Module 7). Provide citations and specific examples
to support your arguments.

MPS616 Principles of Consumer Psychology

Module 8 Assignment

Student
Self-Reflective Essay

The purpose
of the Student Self-Reflective Essay is to reflect upon what one has learned or
how one has performed as compared with one’s expectations or goals.

At the end
of each course, we ask students to respond to five (5) statements. In your
essay please respond in sequential order to the five (5) statements below. There
is no requirement for length when responding to each statement.

1.
Descriptions of how you feel you improved your knowledge, skills, abilities,
and yourself in this session through this course.

2.
Evaluation of the work you did during the session for the class and explanations
of ways you could have performed better.

3. Topics
you have identified that you did not understand or were not successful in
trying to implement and suggestions you may have about how to improve the
course material on those topics.

4. Ways you
might measure the future effects of what you have learned in this course or
your future progress/improvement.

5. State
whether you achieved the course outcomes, (Student Learning Outcomes stated in
the Syllabus).