Devry BUSN319 Week 1 Discussion Latest 2021 September

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BUSN319 Marketing

Week 1 Discussion

Strategic Marketing Process?

As we are learning this week, environmental scanning is critical to understanding the internal impact of events occurring outside of the organization. Select one of the five environmental forces (social, economic, technological, competitive, and regulatory), discuss an actual trend that fits into that particular environmental force, and describe the marketing opportunity it creates.

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