Devry BIAM500 Week 6 Discussion Latest 2019 JULY
BIAM500 Applications of Business Analytics I
Week 6 Discussion
DATA MINING
Read the
end-of-chapter application case “Coors Improves Beer Flavors with Neural
Networks” at the end of Chapter 6 in our textbook, and respond to the
following questions.
Why is beer
flavor important to Coors’ profitability?
What is the
objective of the neural network used at Coors?
Why were
the results of Coors’ neural network initially poor, and what was done to
improve the results?
What
benefits might Coors derive if this project is successful?
What
modifications would you make to improve the results of beer flavor prediction?
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