Database Marketing – Why is it important to examine
Boston University Database Marketing Questions
1. Why is it important to examine the marketing environment and organizational resources before proceeding to develop a marketing database? What are some of the examples of organizational resources available as mentioned in the CRISP DM methodology?
Please use your own words. Do not simply define the stages.
2. Difference between PK and FK
3. Design a database for twitter (Should be include your table schema and send the ERD diagram via email)
4. Explain the Commandments of your twitter database to your colleague using your own words. (at least 5)
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