Colorado COM455 – Persuasive proposal, Develop an unsolicited proposal
COM 455 Colorado State University Relationship Between Families Portfolio
OPTION #1: PERSUASIVE PROPOSAL
Develop an unsolicited proposal for solving a problem, improving a situation, or satisfying a need in your school, community, or workplace. Address a clearly identified audience of decision makers.
Include the following elements/headers in your proposal:
- Problem: Spell out the problem (and its causes) clearly and convincingly. Give enough detail for your audience to appreciate the problem’s importance. Answer this implied question: “Why is this such a big deal?”
- Benefits: Point out the benefits of solving this problem. Answer this implied question: “Why should we spend time, money, effort to do this?”
- Solution: Offer a realistic solution. Focus on claims or assertions that you can support. Answer this implied question: “How do we know this will work?”
- Objections: Address anticipated objections to your solution. Consider carefully the audience’s skepticism on this issue. Answer this implied question: “Why should we accept the things that seem wrong with your plan?“
- Recommendations: Induce readers to act. Decide exactly what you want the readers to do, and then give them reasons to be the ones to act. Answer this implied question: “What action am I supposed to take?”
Portfolio Project requirements:
- Support your analysis and discussion with research from at least 10 scholarly sources.
- Your proposal should be 10-12 pages in length, not counting the required title and reference pages.
- Incorporate at least two visuals, such as graphs, charts, or tables, formatted according to APA standards.
- Your paper must be formatted according to the CSU-Global Guide to Writing and APA Requirements. (Links to an external site.)

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