Marketing Conscientious Leadership – Moral Challenge Action Plan
Marketing Conscientious Leadership Discussion
Live Cases
Practice using the Moral Challenge Action Plan in the Values Toolkit as a framework for your conversation.
- What should we do about “forever chemicals”?
- Who should pay for climate change?
- How do the “big picture” challenges of these cases relate to your life and work? What moral responsibility and resources do you have for developing solutions to these challenges in your workplace and community?
Theme Content
- How would you summarize key ideas from the Leadership Labyrinth chapter readings?
- How do these chapters relate to your ideas about human values, leadership, and value creation?
- How would you summarize your point of view on conscientious leadership?
- What new opportunities do you see for conscientious leaders to create sustainable wealth for human flourishing?
- How does the idea of the leadership labyrinth relate to building for what’s next?
- What ideas from the Deep Dive materials resonated with you?

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